Hi, I'm Tony, a seasoned design leader helping organisations solve difficult problems and amplify the impact of design in their business, products and culture.
Currently:
Looking for new opportunities, UK
Leadership
My approach
Great leadership is built on clarity, trust, and empowerment. I believe in setting clear expectations, fostering autonomy with accountability, and creating a culture where feedback fuels growth. Design thrives when teams feel supported, take smart risks, and continuously improve. Leadership isn’t about control—it’s about building strong, independent teams that drive lasting impact long after a leader steps away. A great team isn’t just productive—it’s engaged, motivated, and always evolving. When people have the right tools, guidance, and freedom, they don’t just succeed—they exceed expectations and shape the future.
Reviews
A few kind words
I had the pleasure of working with Tony for nearly 3 years at NewDay. During that time, Tony consistently demonstrated his leadership and professionalism.He is a creative and innovative thinker who encouraged his team to explore new ideas and take risks. He effectively delegated tasks, ensuring that everyone on the team was able to contribute their skills and expertise.Tony is a confident leader, passionate about his work and dedicated to the growth and development of his team. Any company looking to scale up and lead their product design team would be lucky to have him.
Compelling, exciting, and inspirational are words I'd use to describe Tony. I had the real pleasure of being a part of Tony's Product Design Team at NewDay for almost a year where he's created an environment that enables designers to do their best work. I found him to be not only one of the best Product Design Leads I've worked with but also an incredible leader with strong design and people skills needed to bring a whole team together.
I worked closely with Tony for many years at NewDay, starting from day one, and have witnessed his growth into a key leadership role within our product design team.Tony is deeply passionate about building highly efficient teams, with a strong emphasis on empowering individuals, delegating tasks effectively, and fostering seamless collaboration between product and engineering teams. His ability to drive both creative and strategic outcomes will undoubtedly continue to shape the success of any team he leads.
Collaboration
Teams i've co-created with
